ARTICLES
Avoid These Top 6 Remarketing Campaign Mistakes
Too often, campaigns target all users with the same ads and the same bids – users...
Google’s May 2022 core update
On May 25, 2022, Google began rolling out the May 2022 core update, this update...
The Horrifying Problem With the Way Web Design and Development Is Taught
When people would come up and show their websites and ask for feedback, the...
Google’s Digital Marketing Certificate Recommends Keyword Density Percentages
Google's Digital Marketing Training Course recommends a maximum 2% keyword density,...
The 2022 martech landscape shows the space growing towards 10,000 solutions
There’s a good reason you feel overwhelmed by the marketing technology out there....
Performance Max campaigns gain New Customer Acquisition goals
Google’s most automated campaign type, Performance Max, is getting a new...
Should brands be worried about Elon Musk’s proposal for an ad-free Twitter?
Twitter’s CEO Parag Agarwal announced today (Monday, April 11) that Elon Musk had...
Google starts global tests of Privacy Sandbox ad targeting
Google has just announced the next stage of trials of its Privacy Sandbox proposal...
Meta Renames its Ad Automation Tools to Clarify the Purpose of Each Element
As it works to provide more options to help advertisers navigate the evolving data...
How To Accurately Measure Core Web Vitals
Do you want to improve your website’s performance? Learn the key performance...