by Mike Redmond | Mar 29, 2022 | Digital Marketing
Google Shopping is in the midst of positioning itself as an open Amazon competitor by allowing free listings. The latest step to achieve this will be a “Trusted Store” badge on Google Shopping product pages. Announced at Shoptalk US 2022, this Trusted Store...
by Mike Redmond | Mar 29, 2022 | Digital Marketing
Data collection is at the forefront of many business owners’ minds. The ability to know your customers inside and out can be of great benefit when it comes to effective digital marketing and business growth. Behavioral segmentation is a modern approach to...
by Mike Redmond | Mar 28, 2022 | Paid Search
Microsoft Advertising announced yet another set of vertical ad formats for Bing Search – professional service ads for insurance services, real estate services and tax services. “Professional Service Ads aim to do just that for anyone that’s looking...
by Mike Redmond | Mar 24, 2022 | Social Media
“Facebook and Instagram are becoming very inefficient for us,” Maher said. “We need to do something else.” Marshall Maher just wants TikTok to take his money. The Chief Marketing Officer at ServiceUp, a car repair startup, spends $40,000 to $80,000 on ads...
by Mike Redmond | Mar 24, 2022 | Social Media
March 24 (Reuters) – Meta Platforms Inc (FB.O) will make it easier for brands to run three-dimensional ads on Facebook and Instagram through a new partnership with an ecommerce technology firm.